A cutout of Joe smiling and looking upwards on a background of blue paint splatter.

I’m Joe.

Born and raised up north in Lincoln, California, I’m not a stranger to the distinct issues we face in Santa Cruz or the Golden State.

We can move Santa Cruz forward and be leaders—innovating on climate solutions, affordable housing,
and community life quality.

Let’s do this.

Get To Know Joe

Joe understands the importance of fighting for economic and racial justice. Let them tell you what we’re doing
about it, why we’re doing it, and how
you can get involved.

Fighting for a more just santa cruz

Get to know Joe’s thoughts on why this is

the moment for change in a Washington Post

feature video feature on Gen Z organizing.

why joe fights for unions

Joe describes why fighting for a union is important and critical
for jobs like Starbucks. Joe also explains why young people are
leading the charge and how you can help.